A video to highlight the limited knowledge about TB in the general population, especially in developed countries. It is crucial that people are aware of the disease so we can engage more actors in the battle to end it.
The video takes on a novel approach. Although TB is one of the deadliest diseases, people have forgotten about it, quite possibly because it’s been around for so long. So what if it was given a new name, like ILD — infectious lung disease?
The producers asked people on the streets of London what they thought about ILD. Most were surprised to learn about the high level of global TB infection. They were even more surprised to learn that ILD is in fact TB, and that it is still very much present today.
Rick Adams helps to raise awareness about the return and rise of TB, especially in developed countries. Although TB is one of the deadliest diseases, it has been largely forgotten, quite possibly because it’s been around for so long. So what if it was given a new name, like ILD — infectious lung disease? See what happened on the streets of London.